The synthesis of everything you are.
A logo is a unique expression of the company’s values, culture and people. Logos are usually abstract visuals. Sometimes they can be typographic; sometimes they rely on abstract symbols to communicate ideas. How can you possibly tell the world everything an enterprise does with one symbol? Simple. We kick-off logo design projects with some good, quality conversations with our clients this will help us understand their needs, values, and vision. A well-designed logo will be memorable, helping customers to remember your brand.
A logo needs to represent the company it serves. By truly understanding our client’s objectives, we create strong brand identities that perform for the business, rather than just create a pretty symbol. Our goal is to learn about the company’s culture, vision, values and the way our clients do business, and then infuse that message in a distinctive, artistic logo.